- We work towards, and our associates believe in, above-average customer service.
We will engage in business with vendors who share our values of above-average customer service. We will terminate our association with any vendor who continues to provide less than above-average service even if it costs us internally or contractually.
- We take responsibility for problems and assume command of the solution.
We are leaders. We do not wait for opportunities; we seek them out. When a problem arises everyone owns it until it is satisfactorily resolved. If no existing resolution is available, we create one to satisfy the customer's needs.
- We do not reinvent the wheel.
We constantly scour the marketplace to see what everyone else is doing and then assimilate what works. We are seldom first in our industry with a new product; but we provide better solutions with such products when we do release them.
- We can be trusted.
We strive to be honest and inspire trust among our clients and associates. We only recommend people or companies who we know meet our standards of trust and honesty and who are within our own trust sphere. We do what we say we will do and are willing to be held accountable for our promises.
- We will be friendly and professional.
In our communications and relationships with customers, with co-workers, and with vendors, we are continuously professional, friendly, and courteous.
- We will treat our customers and co-workers as we expect professional businesses to treat us.
This final value is the sum of all the others: Treat customers and co-workers the way you'd want to be treated. Everything else will fall into place.